wf launch lab, career marketing for women on the move

WF Launch Lab is where purpose meets preparation, and women take charge of what’s next!

Through hands-on sessions, guided tools, and a circle of women who get it, WF Launch Lab offers more than just career strategies—it’s a space to reconnect with your voice, rebuild your confidence, and reimagine what’s next. You’ll refine your resume and digital presence, refresh how you show up in conversations and opportunities, and walk away with a renewed sense of purpose—ready to navigate today’s evolving job market on your own terms.

Your next chapter begins with clarity and confidence.

The career you’ve built tells a powerful story. But when the next chapter begins — whether by choice, chance, or change — it can be tough to know how to turn the page with purpose. That’s where WF Launch Lab comes in.

This virtual, expert-led series is designed for women navigating transitions in a world where LinkedIn is your handshake, AI screens your resume, and a clear personal brand opens doors.

This isn’t your typical career workshop. It’s a space to reflect, refresh, and reintroduce yourself—with strategy and soul.

Led by nationally recognized coach and speaker Laura Parrino, WF Launch Lab gives you the tools, and the spark, to reposition your brand, tell your story with power, and approach what’s next with momentum.

What You’ll Walk Away With:

  • A future-forward personal brand that reflects your experience and ambitions.
  • LinkedIn and resume updates tailored to leadership, consulting, and board roles.
  • A strategic narrative that connects the dots between where you’ve been and where you’re going.
  • Smarter networking strategies to expand your reach and unlock opportunities.
  • Clarity, confidence, and a community of women rising alongside you.

Program Details

  • Mondays, May 19 – June 30, 2025 (no session May 26)
  • 6–7:30 p.m. CT
  • Held virtually via Zoom
  • Includes two private career coaching sessions
  • Registration required | Suggested fee

Seats are limited and momentum is building. Join us—and take charge of what’s next.

Enrollment for Cohort 2 will open in Q3 2025!

Meet Your Coach

Laura Parrino, NCOPE

Founder, Porch Light Career Services

With over 20,000 hours of coaching experience and two decades of LinkedIn expertise, Laura brings insight, humor, and deep strategy to every session. She’s been named one of Milwaukee’s top LinkedIn experts by Influence Digest and is known for her warm, energizing presence and real-world advice that actually works.

She’s also a TikTok enthusiast, and recovering karaoke mic-hog, which makes every session not just informative but unforgettable.